If you’re a business owner, entrepreneur, or marketer…YOU MUST READ THIS!

On Janurary 18th, 2012 websites around the world will go black! To find out more read the article below by Nilay Patel, of The Verge. Wikipedia sees this as such a threat to the internet and business as a whole that they decided to shut down for one day. January 18th, 2012. In addition to [...]

7 Quick & Easy Headline Formulas – Part 7

Formula #7: Fill In The Blanks This formula is amazingly simple to use. Just take any or all of the samples provided and adapt them for your own use. Simply fill in the blanks with the appropriate description, expression, action word, or benefit. Once you get the hang of it, you’ll want to refer to [...]

7 Quick & Easy Headline Formulas – Part 6

Formula #6: Use Your Customer’s Own Words The actual words of satisfied customers holds a lot of weight with prospects in virtually all markets. Somehow, the words of others —people who once were in the same situation, as the prospects themselves—has greater power to influence a prospect’s decision to buy. Gather any feedback that you [...]